In order to predict a trend and to sustain position with increasing competition, one needs to stay updated with what is trending now. But to sustain and increase the company’s competitive position, managing day to day business activities and generating profit and effective execution of business one needs to think strategically and act intentionally every day.
With the rapid rate of trends change the business methodology and practices needs to get constantly upgraded as there are risks associated with lagging behind current trends which can affect the efficiency of the business.
What to do to keep updated for a business:
- Focused on trends to make a business great: Defining the essential factors in business success enables to determine what trends (technology, business, economic, cultural, fashion, etc.) are most relevant.
- Integrate trends into your business: Trend-tracking is not just about noticing global happenings. Information on what is trending now is useless if you don’t have a method to integrate your findings into business activities. As it might impact the success of the business.
How to keep updated with what is trending now in the industry
Being aware of changes that are as they’re happening can keep you ahead of the curve. Following things can help us stay updated with what is trending now in industry, challenges, opportunities, and trends.
Forums and discussion boards
Scouring websites and blogs
Newspapers and news websites
Why is it important to keep updated with the US and World News
Keeping informed not only make us an informed citizen but also helps us develop a critical mind and keeps us safe during emergencies. And it doesn’t matter if you get your news on your cell phone or any else media, as long as you keep up with what’s going on in the world and your immediate environment. Some of the reasons why staying updated with the US and world news is beneficial:
News acts as teaching tools
Enhances civil engagement
Helps to be a great conversationalist
Improve language skills
Source of inspiration, knowledge, and finding solutions
Can be an educational tool for youth
Can help to develop an innovative and critical mind
Entertainment news industry has evolved enormously with worldwide consumers continually seeking the latest details on the personal and professional lives of celebrities. Media industries rely on the entertainment news, ensuring consumers are provided with an endless and up-to-date stream of information covering celebrity fashions, health secrets, movie projects, children, etc.
Social impact of entertainment news
While sometimes entertainment news can be labeled as junk news but still with the increasing popularity of entertainment news it’s obvious that people do care about entertainment news and stars have major control over the representation of people in society.
The more an image is displayed and covered by media, the more that image will be sought after and considered admirable and desirable. Reinforcement is the most common role taken on by celebrities and it is mostly accepted by society and the one that comes with fewer problems and meltdowns. Celebrities serve examples of how people in society are expected to behave and appear and the public feels they must imitate and replicate the celebrity with whom they most closely identify in order to be accepted.
Entertainment news has the ability to create the standards to which the rest of society uses to judge itself and behave. This explains why fitness magazines and fashion magazines are appealing and offer advice for every facet of human life including dating, fashion, health, fitness, and more.
People want to be like their favorite celebrity and the media is answering this desire with an outpouring of information about where celebrities get their clothes, what restaurants they eat at, their fitness routine, etc. The media has the ability to take a celebrity’s choices and reprimand or affirm them, potentially affecting public attitudes or behavior.
The entertainment news industry focuses on covering those celebrities with attributes allowing the celebrities to act as role models for society in terms of behavior and actions that are deemed acceptable and 15 unacceptable
Consumers of entertainment news are guided through a constant and pervasive process of checking and judging the actions, decisions, behaviors, etc. of celebrities
- To ensure that a given celebrity is acting in a way the consumer feels is appropriate
- To monitor their own behavior in society to ensure they are making good decisions in their everyday lives.
This process allows the public to use the lives of celebrities as benchmarks to plan and evaluate their own actions.
Entertainment News outlets have not only realized and understood how and why the public reads and consumes their media, but they have also begun to capitalize on it and use it to their advantage. Because of the mass influx of social-media networks, celebrity blogs, and endless celebrity-based reality shows people have been lulled into a dangerously false sense of intimacy with the people only meant to entertain us. It allows us to have detailed opinions on the actions and lives of people.
Aside from the money aspect of celebrity coverage, entertainment news is also feeding into contemporary surveillance culture, which depends on close self-monitoring and judgment of others.